Document Design

I designed this tri-fold brochure for a graduate-level graphic design class. The project required us to incorporate a large amount of text into a printed pamphlet that advertises a fictional dog food brand to dog owners. 

 

This project tested the ability to assemble text-heavy content into a print document. I developed a brand logo and color scheme for the fictional company and made use of a yellow paw print motif to present dense text content in a legible layout. I am especially proud of the design for the red "Ask your vet for a free sample" bone on the front panel and the use of a Creative Commons Licensed image to "break the grid" on the inside panels (in the second PDF). [Note: this is a tri-fold pamphlet design, so each page is divided into three panels with the final third being the front panel.] We were only given text; all design elements are my own.